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Cód. Produto: 15079350

WHY BUSINESS PEOPLE SPEAK LIKE IDIOTS

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Ole! If you think you smell something at work, there s probably good reason-- bull has become the official language of business. Every day, we get bombarded by an endless stream of filtered, antiseptic, jargon-filled corporate speak, all of which makes it harder to get heard, harder to be authentic, and definitely harder to have fun. But it doesn t have to be that way. The team that brought you the Clio Award-winning Bullfighter software is back with an entertaining, bare-knuckled guide to talking straight--for those who want to climb the corporate ladder, but refuse to check their personality at the door. Why Business People Speak Like Idiots exposes four traps that transform us from funny, honest and engaging weekend people into boring business stiffs: The Obscurity Trap: After extensive analysis of the economic factors facing our industry, we have concluded that a restructuring is essential to maintaining competitive position. A task force has been assembled...
Autor(es):
varios autores
Dimensões:
2,0cm x 14,0cm x 21,0cm
Páginas:
192
ISBN:
9780743269094
Código:
15079350
Código de barras:
9780743269094
Data de Lançamento:
02/03/2005
Peso:
272
  • Informações do produto Seta - Abrir
    Ole! If you think you smell something at work, there s probably good reason-- bull has become the official language of business. Every day, we get bombarded by an endless stream of filtered, antiseptic, jargon-filled corporate speak, all of which makes it harder to get heard, harder to be authentic, and definitely harder to have fun. But it doesn t have to be that way. The team that brought you the Clio Award-winning Bullfighter software is back with an entertaining, bare-knuckled guide to talking straight--for those who want to climb the corporate ladder, but refuse to check their personality at the door. Why Business People Speak Like Idiots exposes four traps that transform us from funny, honest and engaging weekend people into boring business stiffs: The Obscurity Trap: After extensive analysis of the economic factors facing our industry, we have concluded that a restructuring is essential to maintaining competitive position. A task force has been assembled...
  • Especificações Seta - Abrir
    Autor(es):
    varios autores
    Dimensões:
    2,0cm x 14,0cm x 21,0cm
    Páginas:
    192
    ISBN:
    9780743269094
    Código:
    15079350
    Código de barras:
    9780743269094
    Data de Lançamento:
    02/03/2005
    Peso:
    272
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